Check out our newest 30 sec Radio Spot
 

We are currently approaching 2007 with the desire to reach out to "John Q. Public" more through media. Right now we are airing two 30 sec radio spots. One is from our Impact Youth dept and the other is what you find here. I have not tried to do an audio link before, but I'm going to try it here. It is in mp3 format.

The audience is secular. This will air on 3 different secular radio stations which pretty much covers our listening area. I do NOT advertise on Christian stations. I'm not against it. That is just not the crowd I want to spend my advertising $$$ on right now.

new life church pastor adams 1 30.mp3 - 1.21MB

Enjoy, and get your creative juices flowing for your church! If you have a great church, and I assume that you do, then your community needs to know about it!!!

Glad you liked it!!

We also have Bible Study on Wed and we have cell/home groups who meet throughout the week as well, and we have Impact Youth Sun night.

I didn't mention the other services because:

A. It would have taken too long
B. Most unchurched folk are familiar with Sunday service but not other days.

That's good MOW. Nice job.

Which radio stations are you airing this on?

MIX 102.7 WCPZ-FM
The Coast 100.9 WMJK-FM
Sports 1450 WLEC-AM

oh well. those are too far East for me.

You should try l0l.5 the River in Toledo. That's the "elevator music" station so you'd reach alot of people :)

But, Margie, what if their "elevator" doesn't go all the way to the top? :D

liked it...concise and to the point....

Let's be honest, most people's 'elevators' don't make it all the way to the top. Well, except for mind and - ok, yours, too.

Thank you!



I was just thinking the same thing!!!! Great minds, right? :D

Great Ad,

I am going to send this to my pastor. We have a weekly radio spot but a short ad might be a good idea.

Very smart! They'll find out about the other services and ministries once they set foot in the door. One of the secrets to successful advertising is to only give away enough info to get them to call or visit. Leave them wanting more info!

I liked the ad. The background music would appeal to all age groups. It was short and concise. I think it would peak someone's interest.

Smart stuff for sure! I like this. It is GREAT!!!!

What is a cellphone group??


LOL

BTW - good ad

Sounds good to me!

Good read. Good levels. Who scripted, you or the station? Are you getting a non-profit rate? I hope you get your return on investment!!!!!!!!!

You can hear one of ours here: http://www.youthxplosion.ca/main.html

Can you tell me how much it cost?

We produce, write, and record ads for 6-7$ (for non-profits) per spot.

We came up with a great idea and sold 30 MINUTE spots to some local churches
and we even edited it for them.

We also started a program called "Powerpoint" where pastors of all churches came in and I recorded their 5 minute sermon and then I found an appropriate song to tie in with what they talked about. We gave every church in town a list
of who would speak for the following year...our listeners LOVED it. We also gave the church of the week a plug (location, times of services, and special events)
If this is an idea that appeals to you, go and talk to your local station's program director.

Nice spot!!! I like that one as well! That's the way it ought to be done.

I scripted the ad myself and nailed it in one take. They put the music behind and did exactly what I wanted them to.

Commercial cost to record was nothing. The stations were running a special so we actually got each spot for about $3. That is an incredible deal. Also, one of the ad reps is the mother of our Youth pastor, so she lets me know when they have really good deals.

How much is a spot though usually?

That IS cheap.....hmmmm..anyone know what an average might be when there is not a great deal?

I have paid $10 before on a Christian station. I normally only buy when it is a good deal or negotiate a good deal.

I used to be a purchasing executive, so I LOVE to negotiate!!! (it's fun to me)

A regular 30 second spot for a business runs from 9-15 dollars per time aired. Business will usually buy a month's worth of ad time at a cost from 600-1200 dollars depending on how many times it is aired and the time of day.

It is different pricing for churches.

Also the more you get involved with your station the more they are willing to cut you some breaks. So here is what you do...have some folks volunteer for a radio event...let them "rent" your auditorium for a concert...get someone from your church on their staff...befriend their management...host a "thank-you" lunch for them for bringing Christian music to your area.

Then...you have an ally in your mission to reach your city.

You got a deal by either of two ways....
1. You have done some things that I posted above.
2. The station isn't worth their salt and they are giving away the farm to try and keep up with their competitor.

I feel it is probably the first reason.

You're right, it's #1.

This is a Clear Channel Communications network of three local stations so we can run on all of them. They each have a different demographic so we get quite a wide play and they pretty much have the radio market sowed up in our area.

It would appeal to me if I was in your area John and thinking of finding a church.

What a wonderful method of outreach to the community.....thank God you did not put video with your audio invite...that would have been just sinful.

Vote for R6 in Tampa...let the campaign begin.

Like the spot, MOW. Good focus.