Television advertising is not that expensive but I seem to keep hearing that it is not cost beneficial for a small assembly. Our new church is running around 100 and we can easily afford TV.
So now that we have been out of the UPC a total of three weeks our Pastor has a commercial running on local cable stations at about $1.00 per thirty second ad.
Just a simple ad with our Pastor welcoming people to our church and giving information about service times and location. Back when he was UPC the church ran an ad on local network stations at a more expensive rate. That ad ran just a few weeks and as a result we had at three families added to our church and they all testified that they came to church as a result of the TV commercial. They were hungry and just needed the information and a face to connect to the church. I don't think our movement realizes how important it is for our area that they connect the church with an actual Pastor and that there are real common folks inside.
Also, our old church has been in a very prominent location for 30 years and you would not believe the people who say they never knew our church existed.
Hopefully, it won't take that long with our new church.
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