I know someone personally involved in this. And trying to recruit me as well. What little I know, it is very legit. And not like other MLM's or pyramid schemes.
You purchase your everyday goods thru 'your' website and get a certain % back of every penny you spend. So buy a Safeway gift certificate for $200, and use it to go buy your groceries, and you earn back a % of it. So you save money on your groceries.
It works that way on lots of suppliers/stores. Best Buy is one of the participating members. Just about everything you purchase for everyday use can be directed/purchased thru your website, and you earn money on it.
My friend bought into this for $300. You earn $100 for everyone you recruit. And a certain amount for everyone
they recruit, on down the line, for infinity. She made her initial investment back almost immediately because her son signed up under her, and he has several recruits already as well.
That's about the limit of my knowledge on this.